Optimizing Portfolios with Modeling and Screening Results

Recorded on: July 22, 2020

Understanding your constituents’ capacity and likelihood to give has never been more important. Fundraising teams are spread thin, relying on shrinking pools of prospects to carry campaigns over the finish line. However, with the right prospect information and analytics tools, development teams can greatly increase their chance of success, ensuring their portfolios are optimized to contain only the very best prospects.

Join us for an engaging look at how to leverage innovative analytics tools to support major gift fundraising performance. This webinar is presented by iWave and features David Lively, author of Managing Major Gift Fundraisers: A Contrarian’s Guide and Senior Associate VP and Campaign Manager at Northwestern University, along with Ron Eisenstein and Erin Lynch Moran, co-founders and partners at The Solas Group, a Tableau Alliance Partner.