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The Three Keys Introduction: What is Propensity, Affinity, and Capacity?
"Good things come in threes. When it comes to ideal donor ratings, the big three are propensity, affinity, and capacity ..."
Prospect Research 101 – The Ultimate Guide for Nonprofits
"Resources are scarce and every Dollar counts, right? With limited budgets and a growing list of needs, nonprofit organizations must ..."
How To Connect with Donors the Right way?
"Social connection is part of what makes the human experience so interesting and complex. Our relationships with one another are ..."
The Three Keys – AFFINITY: Finding the Major Gift Donor of Your Dreams
In the second of The Three Keys Series, we explore Affinity. Let’s discuss how and why a strong affinity rating…
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Capacity Ratings Questions with Jennifer Filla
Capacity Ratings are a very broad topic and a topic that leads to endless questions. Below are some of…
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In the first of our Three Keys Series, we tackle Propensity. Let’s discuss how and why a strong propensity rating…
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Best Practices for Researching and Qualifying Parents as Major Gift Prospects
If you work at an education institution and aren’t looking at parents as major gifts prospects, you could be missing out. In fact,…
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What is impact investing? In short, it’s a desire to get a big bang for your buck. In terms of…
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Prospect Research List Building: The Canadian Edition
We published a blog post about the best prospect research list building strategies. Thanks to feedback from our clients and subscribers,…
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Why Canada Didn’t Have Automated Screening – Until Now
The following is an excerpt from iWave’s new whitepaper: The State of Canadian Wealth Screening & What Lies Ahead. Read…
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Top 3 Things Prospect Researchers Struggle With
Guest Post by Jennifer Filla, Prospect Research Institute & Aspire Research Group LLC Whether you are a solo prospect research…
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5 Simple Prospect Research Identification Lists You Can Build Right Now
Are you a list person? If you are, you may have heard of a new strategy called “batching.” The concept…
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Public Charities And Foundations Research 101
Request Your Fundraising Assessment What Makes A Prospect Great? There are many factors at play, but the best donors…
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Friends With Prospect Research Benefits: Four Types To Befriend In March
Guest Post By Preeti Gill “Don’t hang out with each other. Make friends with people in other industries. Expand your…
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5 Tips For Using Charitable Donations Data
Making sense of charitable donations data records is a critical step toward achieving your prospect development goals. Finding information…
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