iWave integrates with ascend by UC Innovation expanding connections with applications on Salesforce

CHARLOTTETOWN, PEI, June 21st, 2022 // – iWave, the industry’s top-rated fundraising intelligence platform is thrilled to announce its newest integration with ascend by UC Innovation. ascend is an all encompassing Advancement solution for higher education institutions developed by UC Innovation. Integrating iWave and ascend by UC Innovation allows higher educational institutions to experience a tailored instance of ascend, which is built on Salesforce and powered by iWave. This new integration enables fundraisers to engage more effectively with donors and focus on top gift prospects, importing the donor intelligence they need directly into their database.

iWave’s wealth screening and donor research solution comprises a comprehensive suite of wealth and philanthropic data and insights that enables nonprofit, education, and healthcare organizations to uncover donors with the greatest capacity, affinity, and inclination to donate.

ascend is a leading higher education advancement solution, which is native to Salesforce and EDA compatible. ascend provides a comprehensive, 360 degree view of Advancement activities including Bio Demographics, Prospect Management, Gift Processing, AI, Constituent Engagement with an Online Donor Portal.

“We’re thrilled to partner with ascend and expand the ecosystem connections we have with Salesforce,” says Pranav Lulla, Head of Strategic Partnerships, iWave. “iWave’s proprietary donor insights, including gift capacity and affinity scores, provide robust donor intelligence with wealth data right inside ascend. We both share a commitment to advancing the achievements of higher education institutions and our combination of intelligence and technology will enable clients to accelerate their fundraising efforts.”

With this integration, nonprofits will enrich their internal ascend data with iWave’s billions of wealth and philanthropic records, so they can strategically prioritize the best donors to fuel their fundraising strategies.

This means access to iWave’s powerful fundraising intel without leaving ascend, including:

  • iWave Scores: which include Capacity, Affinity and Propensity
  • RFM Score: Recency, Frequency and Monetary Insights
  • Planned Giving Capacities
  • Value of Properties
  • Value of Charitable Donations
  • Multi-Lens Modeling

“ascend, built natively on Salesforce, is delighted to integrate with iWave and further the advancement and fundraising experience for our shared higher-education customers,” says Caroline Chang, We believe that this expansion of the integration will enable our joint customers use ascend’s powerful and easy to use platform to build stronger relationships with constituents, simplify and consolidate disparate systems to use iWave’s best-in-class scores and top-rated fundraising intelligence with ascend’s easy to use and powerful advancement platform,” says Caroline Chang.
A subscription to both platforms is required to get started with the integration. For more details, please contact us.

About iWave
iWave, the industry’s top-rated fundraising intelligence solution, enables nonprofit organizations to fundraise with confidence. In a new era of nonprofit fundraising, iWave solves critical challenges facing fundraising professionals today: how to identify, qualify, and retain donors to raise more major gifts. iWave’s intuitive and easy-to-use solutions give access to the industry’s highest quality wealth and philanthropic information so you can determine who to ask, how much to ask for, and when to ask. Many of the largest education, healthcare, and nonprofit organizations in the World, rely on iWave to power their fundraising efforts.

About ascend by UC Innovation
Founded in 2011, UC Innovation has developed ascend, a comprehensive, end to end solution for fundraising and constituent engagement, built natively on the Salesforce Platform. As an award winning Salesforce Partner with a singular focus on transforming advancement and fundraising practices through technology, UC Innovation continues to push the boundaries of what is possible in the areas of next generation constituent experiences, actionable insights, automation, and ease of use.

For further information: Jill McCarville, VP Marketing, +1 800.655.7729

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