Predictive Modeling that Fuels All Fundraising Strategies
The first of its kind in the nonprofit industry, Multi-Lens Modeling uncovers giving opportunities across your entire database by matching ideal donors to your unique fundraising goals.
Raise more gifts by leveraging your entire database
Dig deeper in your database and look beyond major giving opportunities. Discover ideal donors for annual giving campaigns, donors who are likely to support new campaigns, opportunities for increased membership, and more.
Identify your best donors for annual appeal upgrades.
Identify your best prospects and donors for your largest gifts.
Identify your best prospects and donors for your capital campaign.
Direct Mail Campaigns
Segment your donors based on their giving interests so you can tailor your campaign messaging.
Identify your best prospects and donors for mid-level gifts.
Personalize campaigns through hypersegmentation
Develop highly-personalized campaigns by identifying donor affinities that align with your campaign goals and use these insights to formulate impactful messaging.
Integrate iWave with your favorite tool
iWave connects with leading DMS software to enrich records with fundraising intelligence. Some integrations also provide access to Multi-Lens Modeling directly in your donor records.
Step 1: Select Your Custom Models
You can select custom model templates
to get started or you can build a model from scratch. There is no limit to the number of models you can build.
Step 2: Adjust Model Scoring Preferences
Each model’s scoring preferences can be adjusted at any time to suit your organization’s needs. These preferences feed algorithms within each model to deliver an iWave Score that identifies donors that match your goal.
Step 3: Screen Constituents and Receive Actionable Insights
When you screen a list of donors, each model segments and scores your donors to uncover the prospects that best match the goal of the model. View results from each model side by side with options to easily filter, sort and export.
iWave is the only fundraising intelligence platform that measures how passionate a donor is about your cause.
Dependable Capacity Scores
Our capacity scores are not affected by differences in cost of living by geography—ensuring that wealth ratings are not artificially inflated.
One size rarely fits all in our industry. This is why we offer the ability for you to customize modeling and analytics to align with your organization’s projects and goals.
By providing transparency into the records and formulas that generate prospect scores, we help you make sense of your results in a way that is operationally valuable and trusted by your fundraising team.
To reap the benefits of fundraising intelligence, we connect you to the industry’s most accurate and comprehensive data source. Tap into billions of data points from over 40 wealth, biographic, and philanthropic data sources.
"We’ve screened a couple of lists including one membership list and used [Multi-Lens Modeling] to see if there were any members with high capacity we didn’t know about, so we could target them for the quiet phase of our capital campaign. The ability to see different ratings based on our capital campaign [goals] versus annual giving is a real difference maker. I really like being able to adjust each [model] and see all of them side by side."
Want to See How Multi-Lens Modeling Will Revolutionize the Way You Look at Donors?Request a Demo
Annual Giving Model
An animal shelter has a lot of small gift donors they do not know much about. Using the Annual Giving model, the shelter can see which of these donors have the capacity to give more and are most likely to respond favorably to an increased gift ask. Instead of asking these individuals for $50, they should ask for $150 in their next outreach.
Capital Campaign Model
A hospital is running a capital campaign to raise funds to expand their emergency department. With the Capital Campaign Model, they can easily identify which prospects to prioritize for gift solicitation by segmenting their donor list based on campaign goals. They can use the segments for a targeted fundraising effort, starting with top prospects and moving to smaller donors.
Direct Mail Model
A food bank is raising funds for a school breakfast program. With the Direct Mail Model, they can easily identify which prospects and donors have a stronger affinity to education-based causes versus human services. They can export that list for their next direct mail outreach, and tailor the messaging to these donors to focus on how a student’s education can be improved with healthy nutrition.
Major Giving Model
A museum has a major giving program to help them raise funds to present special exhibitions. With the Major Giving Model, they can easily identify top prospects for major gifts or leadership gifts. The donors in this list can be assigned to major gift officers for donor cultivation, solicitation and stewardship.
Mid-Level Giving Model
A college has a mid-level giving program to raise funds to support ongoing operations and keep donors engaged. With the Mid-Level Giving Model, they can easily identify top prospects and donors for mid-level gifts. The donors in this list can be cultivated using mass marketing tactics like direct mail and for the top ones, you can consider personalized touches through relationship management.
Helping leading nonprofits fundraise with confidence
Get the Wealth Screening Playbook to learn how to leverage all of your wealth screening results.Download
It’s here! iWave’s highly-anticipated Multi-Lens Scoring feature is about to change the way you…Watch Webinar
Learn how iWave's differentiated approach to wealth screening and prospect research can fuel all aspects of your fundraising strategy.Watch Video