Major Gifts Series Part 2: The Four Steps of Major Gifts Fundraising

Last week, we defined major gifts and explored their huge positive impact on nonprofits of every size and cause. This week, we are going to cover major gifts fundraising and the best practices of actually acquiring large gifts for your organization. So you’re convinced your organization needs to invest time and energy in major gifts […]

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Major Gifts Series Part 1: Defining A Major Gift

With another year almost over, now is a great time to reflect and get back to basics. Here at iWave, our mission is to help nonprofits “raise more major gifts, faster.” But what does that really mean? How do you define a major gift? Major Gifts? Major Problem In a survey of 700 nonprofits in […]


Best Practices for Researching and Qualifying Parents as Major Gift Prospects

If you work at an education institution and aren’t looking at parents as major gifts prospects, you could be missing out.  In fact, according to research discussed here, between 2000 and 2010 parent giving to higher education increased by 49 percent. Why parents? What makes dedicated parent fund efforts so important?  There are a few reasons.  Typically, parents […]

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