3 Groups of Powerful, Wealthy Women to Research in 2016

Guest Post by: Preeti Gill It has been an exciting and empowering year for women. We witnessed the first woman Hillary Clinton announce her intention to run for President of the United States (on social media). Finally, a woman Rachel Notley stood atop The Power 50 list of most influential citizens in Canadian Business Magazine. […]

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6 Things Major Donors Want From You

If you work in a fundraising department, chances are you’ve spent more than a few minutes wondering… what are some things major donors want?  How much would you give to spend a couple of days in their shoes, understanding their motivations and decision-making process?  So, what do donors really want from the organizations they decide […]

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Prospect Research Automation – It doesn’t have to be a bad word

If you’re using tools for your prospect research, you’ve probably started to notice the trend toward prospect research automation.  It’s true, prospect research is becoming more automated.  One-click profiles and automatic capacity ratings are the new normal.   This may have you wondering how automation will change your job as a researcher.  Well, the key may […]

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Donations Data – What’s the Deal?

Have you been hearing a lot about donations data lately?  We have.  But what does donations data really mean and why is it useful?  Here’s the ‘CliffNotes’ version. Firstly, what’s in it for you?  Well, past giving can be a great indicator of future giving.  Think about it.  It doesn’t matter how much wealth someone […]

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Evaluated your Prospect Profiles Lately? You Should!

Guest Post by Jennifer Filla Some people like to go shopping. I don’t. But when it comes to prospect research tools, I really enjoy taking time to learn about new products and thinking about how that product might fit into my work and the fundraising field – especially prospect profiles. After all, prospect research is […]

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Larger Gifts More Often

By: Glenn Pound Donor behaviors and how they come to their charitable giving decisions continues to change. Like many of us, they are becoming overwhelmed with appeals of every kind. As a result they are tuning out and seeking more meaningful exchanges. At the same time, competition for donor dollars is at an all-time high. […]

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Go For Her: 4 Ways to Reveal the Women Behind the Giving in 2015

By Preeti Gill Women are wonderful. It should go without saying, but I think women deserve special attention by the Prospect Research and philanthropic communities. Research shows women give more than men. We volunteer more. We care a great deal about making a meaningful difference in the world. Recent reports about women’s giving from TD […]

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Challenging Common Prospect Research Myths

By: Sarah MacLeod There are always myths circulating around the internet, whether they’re about the latest gadget, science discovery, and even prospect research. What are they? Myth #1: Real Estate Data = Overrated Is real estate data overrated?  As a researcher, you search for propensity, affinity, and capacity to give. You need clues from public […]

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Embracing Your Inner Salesperson

By: Megan McMillan Somewhere between the travelling salesman selling snake oil and the pre-internet days of “smile and dial” cold callers, sales got a bad rap. However, when you think beyond these outdated stereotypes to the day-to-day aspects of your own career you realize that at some point selling is a part of your job. Take […]

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