Public Charities & Foundations Research 101

What Makes A Prospect Great?  There are many factors at play, but the best donors have a history of giving, strong linkage to your cause, and the ability to share truly impactful gifts of money, time, or personal expertise.  While individuals make up the largest group of donors, foundations also present fantastic opportunities for other […]

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Friends With Prospect Research Benefits: Four Types To Befriend In March

Guest Post By: Preeti Gill “Don’t hang out with each other. Make friends with people in other industries. Expand your network of contacts.” This profound advice came courtesy of stalwart newsman-turned-journalism instructor Mr. B. He was gently nudging my print reporting class to get out there and make friends with accountants, realtors and tech nerds; sources […]

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5 Tips For Using Charitable Donations Data

Making sense of charitable donations data records is a critical step toward achieving your prospect development goals. Finding information about your prospects can sometimes be a case of feast or famine. With one prospect, you may struggle to uncover the material you need. With another, you may be worried you’re spending too much time panning […]

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A letter to our Prospect Research Peeps During Prospect Research Pride Month

  Prospect Research Pride As many of you may know, it’s Prospect Research Pride Month. This is a special celebration dedicated to creating awareness for an industry that empowers nonprofit organizations to fundraise smarter. If you’re not familiar with prospect research, it’s the identification and analysis of prospective donors (individuals, companies, and trusts) to learn […]

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Building Your Prospect Pipeline

Guest Post By: Marge King As a researcher, my clients often ask me how to build a prospect pipeline from external sources—panning for gold, if you will. Sometimes the need for a list is because an organization is starting a new program, sometimes it is because the organization is concerned about new donor acquisition—or the lack […]

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5 Things to Look for in a Prospect Research Tool

A new year means a new perspective, new goals, and for some, new tools to help you accomplish those goals.  The nonprofit industry is extremely large though, with a diverse group of organizations.  Maybe you work for a small organization with a modest budget or maybe a larger organization that can afford many tools.  There […]

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3 Groups of Powerful, Wealthy Women to Research in 2016

Guest Post by: Preeti Gill It has been an exciting and empowering year for women. We witnessed the first woman Hillary Clinton announce her intention to run for President of the United States (on social media). Finally, a woman Rachel Notley stood atop The Power 50 list of most influential citizens in Canadian Business Magazine. […]

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6 Things Major Donors Want From You

If you work in a fundraising department, chances are you’ve spent more than a few minutes wondering… what are some things major donors want?  How much would you give to spend a couple of days in their shoes, understanding their motivations and decision-making process?  So, what do donors really want from the organizations they decide […]

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